This is a big step in the right direction for Pure & Green Organics. This statement from Plant Ark explains what this acutally means for you, the user of Pure & Green’s Organic skin care:
We are very proud to announce Plant Ark endorsement of Pure & Green Organics products. Endorsed products will be clearly identified with the “Proudly Endorsed by Planet Ark” logo. Look for this logo on individual products.
“Our endorsement means consumers can now buy quality beauty products whose environmental claims they can trust without worrying about “greenwash” and false claims”, says Paul Klymenko, Planet Ark CEO.
To gain the Planet Ark endorsement Pure & Green Organics was evaluated against four criteria – its environmental impact, health, quality and cost. This confirms that products don’t impact the environment, do not contain synthetics or petrochemicals, have the highest quality ingredients and offer maximum value for money.
“Our aim is to create one of the world’s most sustainable, truly organic beauty brands. Both the ACO bud logo and our new Planet Ark endorsement shows that we have become pioneers in the cosmetics industry,” says Grace Culhaci, founder Pure & Green Organics.
Why Planet Ark?
Planet Ark is an Australian not-for-profit Environmental organisation, founded in 1992. Plant Ark is non-political and is not aligned with any political party. Well-known for planting 15 million trees for its National Tree Day Campaign, and the Recycling Near You programme promoting the recyclability of household items via celebrity ambassadors. The Planet Ark Environmental Foundation aims to work with people and business to teach them the simple ways in which they can reduce their impact on the planet, at home, at work and in the community. Planet Ark is largely funded by corporate sponsorship working in partnership with businesses and organisations that want to help bring about real environmental change. Buy purchasing endorsed Pure & Green Organics products a percentage of the sale goes back to Planet Ark to allow their wonderful educational work to continue.Twitter It!
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