It has long been my lament that natural/organic mascaras just weren’t exciting and often not that effective. A few years ago it took us months to road test all the natural mascaras we could source before we found the Ere Perez range (Black, Brown & Black Waterproof). I felt blessed and looked whole lot better too – I had spent months looking like a panda bear but Ere Perez put a stop to that. Well with that problem solved I stared to want more. Up until recently in the natural & organic realm there have only been standard mascaras for all lash lengths regardless of the lash effect desired. And goodness knows there are a number of different effects that can be achieved depending on the mascara – separated, fatter, longer, lusher and so on. Like me I guess many organic aficionados were just thankful it darkened lashes and stayed on! Well I am sure you can imagine my excitement then when I heard Lavera was bringing out a new range of mascaras. I pre-ordered 10 months in advance and the rep stopped coming to see me she was so bored with my pestering about when they would arrive. But finally they did arrive on the 21st of December and I grabbed one of each to test over Christmas (perks of the job!).
Fast forward a month and I am in love with the new range. There is a mascara for long lashes, one for thick lashes, one for a fan effect, another for volume lashes (or “fat” lashes) and even a clear mascara for lashes and brows. Even better these lash effects come with the Lavera guarantee of natural and organic goodness. Ooooweee! I have outlined the “special lash effect” of each mascara below:
Double Black Mascara
This multi-tasking mascara from Lavera coats lashes in rich black color creating a dramatic, gorgeous look. This eco-tech formula comes with two unique brushes:
- a precision brush to lengthen and separate for ultimate impact
- a volume brush to set the look in place and create a breathtaking full fan of lashes.
Long Lashes Mascara – Black
This glamorous-lash formula is designed with an innovative brush to lengthen and separate, coating each lash from root to tip with a blend of organic oils and waxes for a silky, full look. Our luxurious blend never smudges or clumps ensuring beautiful lashes day or night.
Intense Volumizing Mascara – Black
This super-intense formula creates longer, thicker, shinier lashes with serious impact thanks to a new extra-volume brush and an innovative quick-dry formula that prevents lashes from sticking. Natural ingredients such as organic beeswax and refined mineral pigments make for long-lasting hold.
Style & Care Gel – Clear
This crystal clear gel gently styles and cares for eyebrows as well as eyelashes, providing natural conditioning-shine with a combination of carefully selected extracts of organic licorice root, mallow, lime blossom and rose. Color: Clear
Naturally there is also the standard Lavera Black or Brown Volume Mascara which is great for everyday or those who are naturally endowed with gorgeous lashes. Ere Perez also has the Waterproof Black Mascara which is great if you tend to rub your eyes during the day.
So dear readers, when it comes to mascara I am content. I have choice and that makes me happy. I would love to know what you look for in a mascara and what you have tried with good, bad or neutral results.